Our values
Capri-Sun was founded at a time when every glass of fruit juice was something special. The flexible, sturdy Capri-Sun pouch has accompanied generations of kids and their parents since then – on outings, picnics and simply while growing up. The unique taste of Capri-Sun awakens memories of those special moments – surely at your house, too. We at Capri-Sun, a long-standing family business, are mighty proud of that. Most especially in the trust that today’s generation of children and their parents still place in us, and that we do belong, after all this time, to these families a bit as well. We’re proud that we are still invited to accompany you on so many activities in your daily lives – at school, at work and at play. We know that we need to reaffirm your trust every day.
This is why: We are continuously raising our standards of quality
We live according to our strenuous quality credo every day. We are constantly expanding our efforts to reflect the latest food standards. It is our policy to maintain the latest national and international ISO and IFS quality certification.
We take pride in natural fun
Kids love the taste of Capri-Sun, and parents can rest assured that we always choose wholesome natural ingredients above all others. Artificial colourings, additives and preservatives will never have a place in our all-natural fruit products.
We listen and we act
As the generations evolve, so do the values of society and relevant public discussion. We stay attuned to these changes and discussions, take them seriously and react accordingly.